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The News Network Africa > Blog > Opinion > The Hidden Barrier: How Mobile Data Costs Stifle Women Entrepreneurs in Developing Countries.
Opinion

The Hidden Barrier: How Mobile Data Costs Stifle Women Entrepreneurs in Developing Countries.

Eric Mafundo
Last updated: 20 March 2025 13:19
Eric Mafundo
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Nearly half of female entrepreneurs surveyed by Cherie Blair Foundation for women do not have regular internet access.
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In today’s digital age, access to the internet is not just a luxury; it is a critical component for business success. Yet, in many developing countries, the high costs associated with mobile data are creating an insurmountable barrier, disproportionately affecting women entrepreneurs. While the global narrative often celebrates the rise of women in business, the underlying reality remains stark: women are held back by financial constraints that limit their access to mobile technology.

The Digital Divide: An Overview

Globally, women are increasingly starting businesses at unprecedented rates. According to the Global Entrepreneurship Monitor, female entrepreneurship has seen a steep rise; however, many of these women operate in environments where access to digital tools is severely limited. In developing regions, the cost of mobile data often constitutes a prohibitive expense for women, who may already be navigating a plethora of socio-economic challenges.

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Data from the World Bank indicates that women in low-income countries are significantly less likely to have internet access compared to their male counterparts. This digital divide is exacerbated by the high costs of mobile data, which can consume a substantial portion of a woman’s income. In regions like Sub-Saharan Africa, where mobile data prices are among the highest in the world, women entrepreneurs are left with fewer resources to establish and grow their businesses.

Financial Constraints Impacting Access

In many developing economies, women are already at a disadvantage due to systemic barriers such as limited access to education, credit, and markets. The inability to afford mobile data further curtails their opportunities. Studies show that women tend to spend a larger portion of their income on basic necessities, leaving less for technology and internet access. As a result, the gap between male and female entrepreneurs widens, stifling potential growth and innovation.

For instance, a 2021 report by UN Women highlighted that women entrepreneurs often turn to cheaper alternatives; however, these alternatives frequently lack the reliability and speed necessary to operate a successful online business. Unable to utilize digital platforms for marketing, online sales, or networking, many women miss vital opportunities to connect with customers and collaborate with other businesses.

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The Societal Impact

The implications of this digital barrier extend beyond individual entrepreneurs. When women are excluded from the digital economy, entire communities suffer. Female-led businesses often invest back into their families and local economies, fostering growth and contributing to community development. In leveraging digital tools, women can enhance their productivity, innovate, and ultimately drive economic development.

Moreover, the social impact is significant; empowering women through technology can lead to changes in household dynamics and community structures. As women gain access to information and opportunities, they can become role models, inspiring other women and girls to pursue entrepreneurship and education.

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Solutions on the Horizon

Addressing the costs associated with mobile data requires a multifaceted approach. Firstly, governments and telecommunication companies need to prioritize affordable mobile data plans, particularly for women entrepreneurs. Initiatives such as subsidized internet access and community programs that provide training on digital skills can also bridge the gap.

Non-profit organizations and NGOs are already stepping in to support female entrepreneurs through training programs, microloans, and networking opportunities. Such efforts need to be scaled and supported by public and private sectors to create an inclusive business environment.

Conclusion

The high cost of mobile data in developing countries presents a significant barrier for women entrepreneurs, restricting their ability to thrive and innovate. By recognizing this issue and taking concerted action, we can help dismantle the barriers that hold women back, ultimately fostering a more equitable and prosperous business landscape. In the quest for economic empowerment, ensuring accessible mobile technology for women is not just an ethical imperative; it is an investment in the future of sustainable development.

Email Us on editorial@nnafrica.com

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